What's
essential
for you
today?
I want to feel
I want to complete my
routine
I'm in the mood for a
aroma
I want to complete my
routine
I want to feel
I'm in the mood for a
aroma
Our bestsellers
DISCOVER OUR
DIFFUSERS
THE GIFT
OF GIVING
The difference is in the farm
What makes My Pure Earth different? Our farmers.
Some practice biodynamic farming or zero-waste agriculture, others optimise tribal land for the local community. From intergenerationally-run farms that are certified organic and Fair Trade by ECOCERT to social enterprises that help workers who’ve had a hard time in life get back on their feet. We personally know every single farmer and distiller we work with, wherever they are in the world – from Australia and Indonesia to Bulgaria, Haiti, and Somaliland. That’s how we can be 100% certain there’s only goodness in every single drop of our essential oils.
Bumi sehat
Foundation
We’re proud to be a women-owned and operated business, so it’s no big surprise that we partnered with Bumi Sehat Foundation to empower and support other women as they experience the biggest event of their lives – motherhood. Founded by CNN Hero of 2011, Robin Lim, Bumi Sehat Foundation offers child and family health services and education at their childbirth centres in Indonesia; as well as organising disaster relief programs for the community.
Bumi sehat
Foundation
We’re proud to be a women-owned and operated business, so it’s no big surprise that we partnered with Bumi Sehat Foundation to empower and support other women as they experience the biggest event of their lives – motherhood. Founded by CNN Hero of 2011, Robin Lim, Bumi Sehat Foundation offers child and family health services and education at their childbirth centres in Indonesia; as well as organising disaster relief programs for the community.
Inside Every
Bottle
Non MLM. Always
direct to consumer.
Small batch and
fully traceable
Third-party tested
via GC/MS
Sustainably sourced,
from plant to package
Cruelty free, always
Chemical and
pesticide-free
Empowering local
communities
By women, for
everyone
5-star rated
for a reason
“I will never buy another brand’s Frankincense again. This one is less than half the price of others and the quality knocks the others out of the park!.”
– Katy C
WHERE DO
I START?
Esoteric. Complicated. New-Age-And-Not-For-Me, Whatever word you want to call it, we want to make it easy. Essential oils can be functional for everyday things, like laundry, or sleep.
Take our quiz to discover the right product for you.
As seen in:
Functional formulas
to make at home
Sunburn Soother Gel
Fell asleep at the pool again? No worries, this blend will soothe your glowing red skin with the help of aloe vera and essential oils. Bonus – this recipe is safe for kids.
Acne Relief Gel
Soothe red, irritated acne with this blend of essential oils and aloe vera gel.
Flower Power Circulation Massage Oil
Stop to smell the blooms and enjoy this blissful massage blend which also promotes healthy circulation.
Outdoor Diffuser Blend
Don’t let pests ruin your time sitting outside. Diffuse this blend to make them buzz off, and never use a chemical filled mosquito coil again.
Back to School Calming Diffuser Blend
Help combat anxious and stressful moments for kids and adults alike.
